CEOs Should Be Visible And Speak Out On Hot-Button Issues: New Poll

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CEOs who are reluctant to be the public face of their organizations and engage in corporate activism should consider the results of a new poll that found people want top company executives to be visible and expect them to speak out on controversial issues and topics.

Ironically, as much as people want to hear from CEOs about the controversial issues of the day, more members of the public said they are worried they are being lied to by business leaders who are purposely trying to mislead people by saying things they know are false or gross exaggerations. That’s an increase of 7 points from 2021.

But business leaders actually fared a bit better than journalists and reporters and government leaders .As important as it is to many people that CEOs speak out on controversial issues, doing so poses risks for them and their companies. That’s because the political and tribal divisions in the country are so strong that those who take sides on one issue run the risk of alienating others who do not share those opinions or views.

But those concerns do not appear to have stopped some major companies and organizations from speaking out on such issues as

 

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