Spanning between Paris, Los Angeles and Shanghai, Cartier's 'LOVE IS ALL' film is a celebratory testament to connection and generosity in its purest form. With a slew of celebrities dancing and singing to Roger Glover's '70s hit 'Love Is All,' the film is both an ode to Cartier's collaborative roots and a festive precursor to the upcoming Holiday season.
“It’s a part of the Cartier philosophy to believe that we are stronger and more authentic together, and that’s why we have gathered this inspiring community of artists who embrace life with a sense of celebration," Arnaud Carrez, Senior Vice President, Chief Marketing Officer of Cartier said in a statement."Together, they seem to defy gravity through Cartier’s red box, which they have filled with a sense of joy.
With a focus on connection and relationships, the jeweler enlisted the help of 12 friends of the house: Ella Balinska, Mariacarla Boscono, Monica Bellucci, Khatia Buniatishvili, Lily Collins, Golshifteh Farahani, Mélanie Laurent, Troye Sivan, Willow Smith, Annabelle Wallis, Jackson Wang and Maisie Williams. Building off of one another's distinct creative flair, the global stars reflect the cultural and artistic diversity that has continuously been vital to the storied roots of Cartier.
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