Canadian cereal brand Shreddies opened a pop-up 'wheat' dispensary in Toronto

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Shreddies, an 83-year-old Canadian cereal brand, launched a pop-up “wheat” dispensary amidst the many pot shops dominating Queen Street West in Toronto — via TheGrowthOp cannabisnews ontarioretail

That proliferation is something Shreddies was hoping to capitalize on. “We wanted to introduce Torontonians to a dispensary unlike any other,” Post Consumer Brands Canada senior brand manager Amy Bernstein said inAdvertisement 4Despite the surge of pot shops over the last few years, a report earlier this year fromcould support about 2,000 stores to reach its “optimal level.

As of April, there were around 90 SQDC retail cannabis stores operating in the province. The report found that the “optimal” number of retail stores is more than 1,100., Canadians purchased a record-setting $394 million worth of cannabis. Ontario led the country with nearly $160 million in sales.Share this Story:

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