Bumble Launches First Consumer Shop and Releases New Custom Apparel

Bumble, the women-first dating and social networking app, will launch the Bumble Shop, the app’s first foray into the consumer retail space. As part of the launch, Bumble has released a capsule collection of Bumble Basics, including T-shirts, hats, sweaters, accessories and games. They are available at Shop.Bumble.com.

Specifically the items consist of a Varsity Sweater, a bucket hat and a Question Game Card Game, designed to help people push past small talk and form deeper connections. “When Bumble was founded in 2014, we originally created our merchandise for the Bumble staff, brand ambassadors, and those who attended our events,” said Selby Drummond, Bumble’s chief brand officer. “However, before we knew it, people were asking where they could purchase our items — from pens to T-shirts, and everything in between. We’re excited to give our community an opportunity to engage and connect with us even further through the launch of our Bumble Shop.

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