Bud Light Will Share a Super Bowl Ad With Its New Hard Seltzer Extension

By Nat Ives Jan. 8, 2020 3:16 pm ET Anheuser-Busch InBev SA plans four minutes of commercials during Super Bowl LIV on Fox next month, including a single 60-second ad that will promote both Bud Light and the new Bud Light Seltzer.

Last year AB InBev devoted one of its Super Bowl ad slots to its Bon & Viv Spiked Seltzer, whose ad featured a pair of mermaids talking up “fruit botanicals” and zero sugar. But Bon & Viv was outsold in 2019 by competitors such as Mark Anthony Brands’ White Claw.The company’s overall Super Bowl buy this year is in line with its traditional levels, but a reversal of its surge last year, when it ran more than five minutes of commercials.

Bud Light will also be highlighted in a new one-hour TV special the night before the game that features a music festival under its name, Mr. Marcondes said.

No thanks. HardSeltzerHardNo BuffaloTrace

HardSeltzerHardNo BuffaloTrace

HardSeltzerHardNo BuffaloTrace

HardSeltzerHardNo BuffaloTrace

Just say bourbon. HardSeltzerHardNo BuffaloTrace

HardSeltzerHardNo buffalotrace

HardSeltzerHardNo BuffaloTrace

HardSeltzerHardNo BuffaloTrace

No way. HardSeltzerHardNo I'd rather have a BuffaloTrace anyday.

HardSeltzerHardNo BuffaloTrace

HardSeltzerHardNo or you could just drink a real drink like BuffaloTrace

HardSeltzerHardNo BuffaloTrace

HardSeltzerHardNo BuffaloTrace

HardSeltzerHardNo BuffaloTrace

HardSeltzerHardNo BuffaloTrace only bourbon for me.

HardSeltzerHardNo Sweepstakes BuffaloTrace

HardSeltzerHardNo BuffaloTrace

Instead of Hard Seltzer, I’ll take a trip to BuffaloTrace please. HardSeltzerHardNo

HardSeltzerHardNo BuffaloTrace

HardSeltzerHardNo drink bourbon BuffaloTrace

HardSeltzerHardNo

It’s HardSeltzerHardNo for this guy. Give me some of that nectar of the gods BuffaloTrace any day.

HardSeltzerHardNo BuffaloTrace

HardSeltzerHardNo BuffaloTrace

hardseltzerhardno BuffaloTrace

Not a Seltzer fan, but the Bud Light Seltzer is terrible. White Claw is much better if Seltzer is your thing. My wife likes seltzers, so I've tried most of them.

hardseltzerhardno BuffaloTrace

And BuffaloTrace will sit back, raise a glass, and smile as their hashtag HardSeltzerHardNo trends throughout the day. 🙃🥃😉 Cheers friends! 💁🏼‍♀️ sweepstakes

HardSeltzerHardNo BuffaloTrace

HardSeltzerHardNo BuffaloTrace

every hard seltzer I have tried is shit. yo budweiser, stick to this if you want to get fancy

HardSeltzerHardNo BuffaloTrace Sweepstakes

HardSeltzerHardNo BuffaloTrace Bud Light sold their souls!! Drink more bourbon!

HardSeltzerHardNo BuffaloTrace 🥃🥃🥃🥃🥃🥃🥃

Corona should get a spot yo explain the virus is not transmitted by dirty bottles.

HardSeltzerHardNo BuffaloTrace

United States Latest News, United States Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Help Post Malone Decide Which Bud Light Seltzer Ad Makes the Super BowlThe rapper and beer company created two awesome commercials promoting the newly-launched Bud Light Seltzer, and now they don't know which one should air during the Super Bowl. Both are great but the 2nd video where he can’t decide what to get is hilarious! 🤣🤣💀
Source: billboard - 🏆 112. / 63 Read more »

Oscar Noms Shed Light on Academy's Fears About a Rapidly Changing WorldEver just sort of stop and read your own tweets, THR? Since the beginning men have made movies about men coming of age. Give it a rest.
Source: THR - 🏆 411. / 53 Read more »

20 Celebrities Who Prove Light Brown Is the Most Versatile Hair ColorBrunettes have more fun. if bots could understand humans there would be no singles. each fine tuned pdf would appear even sorted in correctly i nteh software. human compatibility matters more than hair color iguess but even at that most fail
Source: ELLE Magazine (US) - 🏆 472. / 51 Read more »

20 Celebrities Who Prove Light Brown Is the Most Versatile Hair ColorBrunettes have more fun.
Source: ELLE Magazine (US) - 🏆 472. / 51 Read more »

Help Post Malone Decide Which Bud Light Seltzer Ad Makes the Super BowlThe rapper and beer company created two awesome commercials promoting the newly-launched Bud Light Seltzer, and now they don't know which one should air during the Super Bowl. Both are great but the 2nd video where he can’t decide what to get is hilarious! 🤣🤣💀
Source: billboard - 🏆 112. / 63 Read more »

Watch GM's Super Bowl ad for the new all-electric Hummer with LeBron JamesThe 30-second ad, which the company released Sunday morning, teases the quiet power of the all-electric truck for gearheads accustomed to the loud, brash roar of a traditional gas-powered engine. What about this ugly truck EVs are here! Finally. Now bring on more and faster charging stations.
Source: CNBC - 🏆 12. / 72 Read more »