Bubba Wallace, Rising Star In NASCAR, Signs Multiyear Deal With Columbia Sportswear

Despite a tumultuous few months, which included the discovery of noose in his garage stall and subsequent criticism from President Donald Trump, NASCAR driver Bubba Wallace has gained national acclaim this summer as an activist, which has helped land him land lucrative sponsorship contracts, such as the multiyear deal he signed Wednesday with Columbia Sportswear.... [+]

Cup Series Pocono Organics 325 in partnership with Rodale Institute at Pocono Raceway on June 27, 2020 in Long Pond, Pennsylvania. Columbia Sportswear Co. announced Wednesday that Wallace, NASCAR's only Black full-time driver, would serve as the company's newest brand ambassador, and confirmed a primary sponsorship of his No. 43 car.

Over the first three years of his career, prior to 2020, Wallace had difficulty securing sponsorship funding, and,Earlier this year, amid a nationwide reckoning over systemic racism following the death of George Floyd, Wallace pushed for NASCAR towas discovered in Wallace's garage stall at Talladega Superspeedway.

As the controversy and debates surrounding the incident reached a fever pitch, Beats by Dre signed Wallace to a personal

I don’t have a problem with Bubba, but to call him a rising star is beyond a stretch! In 4 years in the cup series he has 0 wins in 98 starts. He’s led 24 laps out of 25,542 run. Avg finish is 23rd. I don’t have a problem with the guy, but he’s not a rising star.

Riding start. Wtf. He’s been in nascar about 5 years no wins and less then 10 top 10 finishes. He’s as much of a rising star as your writer is a future Pulitzer winner for stories like this

So much for buying Columbia

Good for him!!👏👏👏🎁🎁🎉🎉🎉🎉🎉

NASCAR is a sport for those worshiping the flag of sedition and treason

Hahahahaha!!! 🤣🤣🤣 Are freaking kidding me? “Rising Star?” Do you do any research before you write nonsense? He is rising at anything. His career average is dog 💩. He is the Jussie Smolett of NASCAR. He’s a 🤡🤡🤡 and a 💩 driver. We to go media. Embarrass yourself again.

Bubba Smollett is a fraudulent character. He should loot some stuff for the reparations festival in Chicago! He'll just get a solid 'No' bubb, bad boy and then a massive contract by the kneel feels mob.

Lol

Wokeness is the secret to success!!

Columbia sucks

Rising star? Hardly... He’s a bum only useful when you need to find a low owned nobody on DraftKings 🤷🏽‍♂️

Rising star? Cuz he faked a hate crime? He's never finished in the top 25 lol

Rising star or just most publicized racer right now for being spooked by a garage door pull?

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