Box Office: Why ‘In The Heights’ Is Under Pressure To Be Next Summer’s Least Surprising Surprise Hit

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Why ‘In The Heights’ is under pressure to be next summer’s least surprising surprise hit

. Thanks to competition from streamers, the equation has changed in terms of what a movie likeThe pressure is not on the movie to “prove” something about its demographics but rather on the studio to “prove” that it can still turn a movie like this into a bigger hit/bigger zeitgeist moment than it would have been as a streaming-exclusive title.

“In the Heights” fuses Lin-Manuel Miranda’s kinetic music and lyrics with director Jon M. Chu’s lively and authentic eye for storytelling to capture a world very much of its place, but universal in its experience. “In the Heights” stars Anthony Ramos , Corey Hawkins , singer/songwriter Leslie Grace, Melissa Barrera , Olga Merediz , Daphne Rubin-Vega , Gregory Diaz IV , Stephanie Beatriz , Dascha Polanco and Jimmy Smits .

Chu is directing the film from a screenplay by Quiara Alegría Hudes; it is based on the musical stage play, with music and lyrics by Lin-Manuel Miranda, book by Quiara Alegría Hudes and concept by Miranda. “In the Heights” is produced by Miranda and Hudes, together with Scott Sanders, Anthony Bregman and Mara Jacobs. David Nicksay and Kevin McCormick served as executive producers.

“In the Heights” was filmed in New York, primarily on location in the dynamic community of Washington Heights. Slated for release on June 26, 2020, it will be distributed worldwide by Warner Bros. Pictures.

 

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