Bottega Veneta Celebrates Chinese New Year on the Great Wall

Bottega Veneta has been known to do the unconventional, blacking out its social media pages, taking over Berlin’s Berghain nightclub, and holding fashion shows behind closed doors, the luxury Italian label likes doing things out of the box. This time, the fashion house is taking its extravagance to the Great Wall of China.in November, Bottega Veneta is continuing to stand out by taking over a part of the Great Wall of China for the upcoming Lunar New Year.

“Happy New Year” will adorn the Great Wall on a digital screen, in the shades of Bottega Green and tangerine — a symbol of good luck in Mandarin. Together with this installation, has pledged a donation to support the renovation and maintenance of the “Shanhai Pass”, the eastern end of the Great Wall.Getting into the spirit of Chinese New Year, start the new year right with a fresh set of new clothes with our ultimateIf you’re done reading that, head over to ourFor more art reads, click

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