With the Super Bowl less than a week away, we're starting to see some of the ads that will air during the game.
BMW is in the game, so to speak. Its one-minute ad will air during the first quarter of the game, and the ostensible star attraction in it is the new i5 electric sedan. You'll need to have seen Christopher Walken's films to fully get all the references, but it's original and amusing. The man has a distinctive voice, and the way he delivers certain lines on screen has gone down in history.
At the end, we hear a narrator declare that there's only one Christopher Walken and only one Ultimate Driving Machine – which is of course BMW's famous slogan.
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