This guest column was written by Tiffany Red, a Grammy-winning singer and songwriter who has co-written hits for Jennifer Hudson, NCT, Jason Derulo, Zendaya and many others. She is also founder of the 100 Percenters, an organization that lobbies for more equitable pay for singers, songwriters, producers, and engineers.Sometimes I wonder where Black artists would be if the system was made for us too.
We need actions, not words. A lot of performative stuff is going on; a lot of statements about changes in policy “moving forward” are being made, but every writer and producer I know who is stuck in an outdated deal is Black or a person of color, and no moves have been made to update their deals, which are all 10+ years old.
As a veteran Black singer-songwriter who has encountered these long-standing problems first-hand, I feel it’s my duty to use my voice and platform to advocate for the next generation of Black creatives — and maybe their journey will be a little better than mine. Black executives — speak up for us. Support us. Please! Don’t allow yourself to be tokenized in order to provide cover for companies who claim to represent diversity and inclusion, but don’t. Use your position and your power to do the right thing, not the easy thing. Black music is depending on it.
Below is a list of Black-owned small businesses and organizations, including my own organization, the 100 Percenters. Everyone on this list is making an incredible impact in the Black community. Until Freedom has led the charge in the fight for justice for Breonna Taylor; HRDRV is a subscription-based record label; and the 100 Percenters advocates for Black and brown music creatives. I hope you’ll check this list out and support whoever speaks to you.
🙏🏽
iamtiffanyred Has she watched a music award show lately?
iamtiffanyred Lmfaooo imagine trying to say black people invented the concept of music like lol
Wow..
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