showed people had spent 80%-85% of their holiday gift budgets even before Black Friday. For November and December, online sales are estimated to hit a record $207 billion, up 10% from last year, according to Adobe Digital Economy Index. The National Retail Federation has forecast combined brick-and-mortar and online holiday sales to reach between $843.4 billion and $859 billion, 8.5% to 10.5% higher than last year.
Elver Gomez, a 21-year-old student in Chicago, said he didn't find the Apple and Microsoft laptops he wanted while shopping at a Best Buy store Friday morning. "It seems like this year it's either out of stock" or for sale at what he said was "not that great of a price." Best Buy added a message to its website warning of "limited qualities" and "no rainchecks.
Electronics - in short supply due to a global chip shortage - had the highest out-of-stock levels, followed by personal care, and home and garden, according to Adobe. Through most of November, out-of-stocks were up 261% versus 2019.
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