‘Better Call Saul’ Cooks Up Clever Cinnabon Spot for Season Five Premiere

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'Better Call Saul' is coming back — and Cinnabon is excited

when Saul tells Walter White that, after his life of crime, his best case scenario is to land a job managing a Cinnabon in Omaha, Nebraska.picked up that thread in its first episode, which featured Saul — now known as “Gene” — working at said Cinnabon in Omaha. The show then jumped back to tell Saul’s story from before the events ofOn Twitter, Cinnabon tweeted what appeared to be a generic corporate video of a worker prepping a batch of cinnamon buns.

The end of the year is approaching and it has us feeling all the feels! We baked up some archive footage of our Omaha bakery grand opening from February 23. Enjoy a walk down memory lane!

 

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