The new BR 03 Cyber Ceramic watch embodies the uninhibited Bell & Ross vision of futuristic watchmaking.Mechanical watches can be beguiling and bewildering all at once, as the Bell & Ross BR 03-Cyber-CE demonstrates. While you might identify the design-forward watchmaker with the circles-within-squares aesthetic, it is really so much more ambitious. By the way, even here in the Cyber-CE limited edition , there are plenty of circles interacting with squares; curves and straight lines too.
In its press information for the Cyber-CE, Bell & Ross never mentions the word ‘skull’ anywhere yet the impression is clearly present. Just look at the watch and consider Bruno Belamich’s description of it as “a nod to the digital arts. When a digital image freezes, it reveals the pixels of which it is made;” Belamich is co-founder and lead designer of Bell & Ross.