"Coon Cheese," which has been sold in Australia for more than 80 years, will now be known as"Cheer Cheese," its manufacturer said Wednesday. The new brand will roll out to Australian supermarkets in July.Owner Saputo Dairy Australia bills itself as the country's largest dairy processor. It made the decision to rebrand its cheese line last summer, joining other major food companies that were forced to revisit the titles of some of their most well-known products.
"Read MoreThese brands still haven't replaced their logos. Here's whyFor Saputo,"Coon" cheese had been the focus of criticism for decades. The company has insisted that the brand name paid homage to its founder, Edward William Coon. But the word is also a deeply insulting racial slur directed at people of color. The change came after more than two decades of campaigning by Indigenous activist Stephen Hagan, according to CNN affiliate 9News.
That's not nice at all .
I don’t often find myself agreeing with the PC brigade but in this case, regardless that the name comes from its founder, there is no escaping the fact that this term is to many people highly offensive. Words can evolve to have very different meanings and here is a prime example.
Conservative snowflakes losing their mind over a free-market decision by a private company making a decision no doubt based on expected sales benefit from making the change.
Honestly, it never occurred to me. But if it makes many feel uncomfortable then by all means, change it. I just love their cheese! 🧀😻 Doesn’t matter what name on the label.
“I won’t buy this cheese again because they changed their name!” Seriously.. how has this affected your everyday living. It’s bloody cheese FFS! Grow up!
And mostly satisfyingly, all the right people totally lost their minds
All the triggered fucking conservatives in the comments saying it’s the end of the world
Ridiculous
🤣
Coon Cheese. Wow. I'm sure it'll be in the fridges of certain black Fox News contributors who go on Hannity, Carlson, Ingraham etc.
Named after William Edward Coon who invented this type of cheddar nearly 90 years ago. There's no there there.
How about removing the 'racial slurs' from rap songs How about removing all the 'derogatory remarks' in war films Are they gonna re-ban Monty Python's Life of Brian Where does it end
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