America's best work-from-home expert is bracing for turmoil

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Bloom summarized in his talk was his least cited paper published in a leading economics journal.

Bloom is urging corporate America to navigate the turbulence by resisting offering the unlimited freedom that many employees have come to expect. His prescription lies in creating a uniform schedule for employees — one designed to balance the benefits of working from home with the need for collaboration and equality. Unless employers established a clear and level playing field, he said, the years ahead could remain filled with uncertainty and upheaval, for companies as well as employees.

"Having been at McKinsey, I realized that wasn't true," Bloom said."At McKinsey, we were helping some clients that were really badly run." As he started measuring companies' management practices and their outcomes, he developed an interest in work-life-balance policies, or what he likes to call"nice-to-people stuff.

Bloom jumped at the opening. This was a chance to do things scientifically. What if they randomly assigned employees to work from home and measure its effects? A randomized controlled trial is the social-science version of a drug trial; it's the field's gold standard and incredibly rare to run one at a large company.

 

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