Channels has landed in India, where the streaming platform’s a la carte service is now available with eight of the country’s popular networks, and more to come.content is available through the Amazon Prime Video app, on any compatible device, using the same user interface and charged in the same monthly bill.
The content across these eight channels are diverse. For example, MUBI specializes in arthouse films, Manorama Max in Malayalam language programming and Eros Now in mainstream Bollywood. Going forward, the plan is to grow Prime channels with partners who provide content across languages and genres, creating a one-stop-shop and “super serve” the subscribers, according to Gandhi.
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