After Her ANDAM Win, Bianca Saunders Lays the Groundwork for Growth

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After securing this year’s ANDAM Fashion Prize, British men’s designer Bianca Saunders is ready to enact the five-year plan she presented in front of the judges.

“I’ve always had that vision. I want to become a household name. Being in Paris is what really gives you more international credibility. My dream has come true really quickly, but at the same time, it actually hasn’t. The brand has been going on for three years, so I’ve had a lot of time to think about what I want to achieve in fashion,” she said, adding that she might consider doing women’s wear, but that will be something very far down the line.

The designer is also not shy about her ambition of, one day, taking up a creative director role at a top luxury house, preferably Hermès or Celine. “But when I think about my own journey, I can’t really think of people like me who existed before me. I find it quite difficult. But now is a life-changing moment to be a part of fashion, be a part of a movement for change in fashion.”Prize nominee, Christopher John Rogers, over this shared experience.

Upon completing her foundation course at Ravensbourne University, she enrolled at Kingston University to study fashion design, while taking up internships at Jonathan Saunders, KTZ and Preen. Later, she acquired a master’s degree at Royal College of Art in 2017 under course director Zowie Broach and Ike Rust, then senior tutor of men’s wear.

 

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