A Post-Truth World: Why Ronaldo Did Not Move Coca-Cola Share Price

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Contrary to many recent headlines, Ronaldo´s decision to snub Coca-Cola was not responsible for a $4 billion dip in the beverage giant´s stock price. The incident reveals the importance of critical thinking for business leaders, especially now.

However, a few hours after the Euro 2020 opener, a rash of articles had appeared all over the world suggesting that Ronaldo’s distaste for unhealthy Coca-Cola products had wiped out $4 billion of the brand’s value.which had “analyzed the [Coca-Cola] data from the New York Stock Exchange.” Other outlets simply repeated the message without citations: Some commentators concluded that one man, from a relatively small country, could sink a US multinational.

Stock movements are often too complex to attribute to a single factor. Rather, they are vulnerable to “confounding events” that happen concurrently and whose relationship to each other is blurry. . This technical term is easy to understand. When you own company shares, you receive dividends on certain days. In Coca-Cola’s case, this date was announced more than a year in advance. Once Coca-Cola became ex-dividend, that dividend had already been distributed.

 

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Wonder why CocaCola hasn’t said anything about it … they probably can hire him for Dasani .. agua 💧

Their teams probably own shares in those companies and that's the millions they earn 😂😂😂😂😂😂😂😂😂😂 Removing coke or heneiken is like saying I don't want you in front of me but I will take money made from all the people dying from consuming them.

Coca-cola must learnt that they must stop bullying Sports events with Coca cola... instead promote their own product lineup Minute made...

Ronaldo and President Isayas Afwerki are the same in that they want their words only heard, while Messi and PM Abiy are the same they are learning and teaching.

Ofc he didnt 😆

Ronaldo's awesome. A big inspiration when I was working on my ball skills while living in Tokyo back in 2006...playing pick-up at Nishi-Ikebukuro kouen and Waseda. Though I was never able to perfect his one shoulder free style move.

Try Twitter next time?

iamkoshiek

People actually believe he moved the price wow

Don't understand this concept '...don't accept fact as data...' this may be how mis/disinformation is given a reality mis/disinformation

good article... now since we know informations are manipulated.. how do we know which to trust,even ?

breathMessi21 Wow

I already read iamkoshiek 's thread some days ago, so no need to read this here😌

michaelkumbirai Told you! michaelkumbirai 🤝

ELD10SLEO

It's just like with film and music how that sends us through different emotions based off the juxtaposition. Or, like the kuleshov affect makes my brains apply one image to the next image, we're built for stories

This makes so much sense. I always felt that $4billion loss claim didn't add up. But then so many have made up their minds after the initial wrong information and nothing is ever going to change their position. Very insightful piece, this.

iamkoshiek u said it

Hi

Harri_Obi What an article

Spot on - correlation doesn't imply causation. Wonderfully written article Prof. fernandes_nuno 👏🏻👏🏻

Kylie Jenner who has less popularity than Cristiano crashed Snapchat shares but the most searched athlete in the world did not. Maybe he should do a 10 secs video telling his followers not to drink Coca-Cola instead of moving it. We should be able to measure the impact.

This probably had more to do with coke’s fall than him wanting to drink water 😂 hell give him a Dasani (coke owns), but let’s not talk about this disaster 😂

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This is what happened 😂

A very interesting article. At a time when more readers require insight, which insights can you trust?

Joshua_Ubeku have u Seen this

I have two ideas,the first idea is a self-charging smartphone and the second idea is a vacuum fuel engine. I wanted to know who is interested in investing in these two ideas?(If you know someone who is investing in ideas,please introduce me to them)

I thought he was paid by Coca-Cola to do that🤷🏾‍♂️

iamkoshiek Nobody cares about the truth when the lie is more entertaining- c da god.

Letter_to_Jack

Let people enjoy their delusions 🤣🤣

Cristiano not drink CocaCola in real life also He is mega star so media just use his name for artile . But actually junk food & soft drink r not good for health, if fan & youth follow him its really good example bcoz he is really hardworking & health care, he love himself 👌👍

Cuz it's about drama and not work, the whole sports thing haha, animalistic behavior from suppose humans, clean cut..

The power of press / journalism when misused, spells catastrophe. And they have been doing that to advance certain alternative truth and advocacy. What a sad world we lived in.

Boycott Coca Cola as it is an Israeli Product. Stop funding a child killing, women killing non law abiding country. There is no place for Israeli Jewish Terrorism in this world.

No press is bad press, right?

You sound bitter lol

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