MoviePass Co-Founder Stacy Spikes Is Trying to Stage a Comeback

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MoviePass co-founder Stacy Spikes is trying to stage a comeback–and save movie theaters in the process

before they were household names. “I was the Spike Lee of distribution because there was no one of color on that side of the fence,” he says. In 2004, the festival hosted the premiere of the thrillerstarring Jamie Foxx, Tom Cruise, and Jada Pinkett Smith. “I felt like I’d summited Everest, but I needed to find what was next.”Hollywood So Often Gets Black History Wrong.

Spikes used to bring an analyst named Geoff Kozma with him to pitch meetings to run the numbers in real time. “So Geoff and I walk into the meeting, and the guy walks over to Geoff, puts his hand out, and goes, ‘Stacy, it’s so nice to meet you,’ and Geoff goes, ‘That’s Stacy.’” Kozma was a young white man. “But even after that, at that meeting and a lot of other meetings, Geoff would be sitting there, and the VC guys’ attention would start drifting toward him.

MoviePass co-founders Stacy Spikes, left, and Hamet Watt at AMC in San Francisco, Calif., on January 29, 2011.Around that time the company had 20,000 subscribers who were being charged $34.95 to $49.95 per month, and it was still losing about $50,000 to $110,000 per month. Lowe, too, struggled to convince investors that MoviePass had juice. Looking back, he says Spikes may indeed have faced discrimination, but there was clearly a problem with the business proposition as well.

 

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