Firms believe viewers go online afterThe long eyelashes on Islanders such as Belle Hassan have resulted in a surge in false eyelashes salesWelsh online retailer FalseEyelashes.co.uk noticed a 55 per cent sales spike days after the new series launched last month.
Spokesman Jenny Ho said: “It’s been amazing, our lashes literally fly off the shelves the minute the show is over.“Usually the midweek hours between 10 pm and midnight are fairly quiet because people have work or college the next day and go to bed earlier.
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