Live Nation CFO to blame bots for Taylor Swift ticket chaos

Live Nation Entertainment's CFO is expected to testify that the breakdown of its Ticketmaster website at the release of Taylor Swift concert tickets last November was caused by a deluge of bots."That's the Ticket: Promoting Competition and Protecting Consumers in Live EntertainmentA prepared statement from the CFO said the company knew bots would attack the sale and planned accordingly, but was hit with three times more bot traffic than ever before.

"While the bots failed to penetrate our systems or acquire any tickets, the attack required us to slow down and even pause our sales. This is what led to a terrible consumer experience that we deeply regret," the statement reads. The incident caused such chaos that Ticketmaster was forced to cancel its general sale. Swifties were obviously disappointed, as were some politicians including Senator Amy Klobuchar, who chairs a committee on antitrust and consumer rights.

"Ticketmaster's power in the primary ticket market insulates it from the competitive pressures that typically push companies to innovate and improve their services. That can result in dramatic service failures, where consumers are the ones that pay the price. "I have been skeptical of the combination of these companies since you merged in 2011, when the Senate held a hearing into the merger."

so basically elmos excuse?

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