- and that comes down to ingredients," said Melanie. "But many of the brands we looked at were spending more on the packaging or the celebrity endorsements than on the formula itself. By being ‘Formula First’, we make a commitment to our community to focus investment on the goop inside the bottle, and let the results speak for themselves.
Sustainability is also a key focus for Versed. "We have been net-zero climate emissions since launch, and also reduced our per-unit emissions 25% from 2019 to 2020 and believe in Environmental Accountability, meaning the actions we take are science-based, ambitious and transparent." No wonder the world is so obsessed with the products...
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