Ad boss Martin Sorrell criticises lack of masks guidance as events cancelled

Ad boss Martin Sorrell criticises lack of masks guidance as events cancelled

Hospitality İndustry, Martin Sorrell

12/2/2021 12:31:00 PM

Ad boss Martin Sorrell criticises lack of masks guidance as events cancelled

WPP founder says government should have been more prepared for new Covid variant

The prime minister’s view contradicted theadvice of leading scientistsand one of his most senior health officials, who advised people to cut back on unnecessary socialising in response to Omicron.“The guidance we are getting both from the government and the medical community are contradictory,” Sorrell said. “The uncertainty is extreme. To be a little bit sympathetic to the government, it is an extremely difficult situation. But we have been through this before with [the] Delta and the previous variants, so you would have thought the government would have been a little bit more prepared for what may or may not happen in terms of scenario planning.”

Read more: The Guardian »

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festive parties or nativity plays. The prime minister’s view contradicted the advice of leading scientists and one of his most senior health officials, who advised people to cut back on unnecessary socialising in response to Omicron. “The guidance we are getting both from the government and the medical community are contradictory,” Sorrell said. “The uncertainty is extreme. To be a little bit sympathetic to the government, it is an extremely difficult situation. But we have been through this before with [the] Delta and the previous variants, so you would have thought the government would have been a little bit more prepared for what may or may not happen in terms of scenario planning.” Sorrell said the government should extend its guidance on where masks should be worn while the UK is in a period of “extreme uncertainty” over the seriousness of Omicon. “The government suggesting we should wear masks in shops or on public transport is one thing but what about restaurants, what about hotels, what about events,” he said. “I think we are not being given enough guidance by the government as to the simple things we can do. We don’t know at the moment how far this will spread. It could become extremely difficult in some scenarios.” He said the public were not taking the current advice to wear masks seriously. “Mask wearing I think to some extent helps and we are just not implementing it and people are not taking the measures. Going out last night, for example, and seeing what people were doing in restaurants and shops and theatres, really not taking it seriously enough to heart. We should be very cautious at this particular point in time, I think.” Topics