Why the Rolex watch shortage is a 'perfect storm'

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Even if you have the money to burn, getting your hands on a popular Rolex model is extremely difficult. YahooFinance

The Rolex GMT"Batman"

Now overall Swiss watch sales are up, but for privately-held Rolex the situation is more complex. Paul Altieri, CEO of online watch retailer, says the story for Rolex in particular has been many years in the making, even before factory shutdowns that crimped supply. . Altieri doesn't think Rolex is purposefully suppressing supply; it’s just that demand is so strong for a luxury item like Rolex watches, he said.Case in point: Bob’s Watches use an email alert system for notifying buyers when the watch they are interested in is in stock, and once that email goes out, those watches get scooped up - quickly.

“It's kind of like the sneaker mentality with StockX and being able to resell sneakers online much easier; the same is the case with watches. [There are] many more players in the market.


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Not true. If u willing to pay more I’m sure someone will sell.

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