SMU and e-commerce firm Synagie to help adults pick up e-commerce skills

They will focus on seven topics including personal development, marketing and creative services and customer engagement solutions."With the push for digitalisation in South-east Asia, businesses around the region are facing challenges in recruiting talent with relevant specialist expertise to meet their business needs," it said in a statement on Tuesday.

"Through holistic, scenario-based experiential learning, the programmes and modules seek to deepen the specific skillsets needed to fill the skill gaps in the digital commerce ecosystem." E-commerce sales in Singapore are expected to grow to more than $13 billion by the end of 2026, said Meta and management consultancy Bain & Company, which released a report in August last year.Temasek Polytechnic launches smart training facility to equip students with e-commerce skills

The launch event at SMU's Administration Building in Bras Basah also featured a panel discussion on sustainability in e-commerce, the role of competition and how the sector must evolve to train new talent. It was moderated by the chief executive officer of the Singapore Business Federation Lam Yi Young.

The panel comprised Lazada Group's executive vice-president Moony Li, skincare brand Porcelain's founder and managing director Pauline Ng, Dr Roh Sungjong from SMU's Lee Kong Chian School of Business, and ShopBack co-founder Joel Leong.

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