SME Diaries: Covid-19 hit our mud crab business badly, but we shifted gears and turned it around

SME Diaries: Covid-19 hit our mud crab business badly, but we shifted gears and turned it around

28/11/2021 8:45:00 AM

SME Diaries: Covid-19 hit our mud crab business badly, but we shifted gears and turned it around

In this first instalment, Mr Louis Tan Zi Jing, manager at a mud crab import and distribution firm, describes being in great distress when the business took a bad hit when the pandemic struck. A move away from its mainstay of serving restaurants to selling its products to the masses has kept the firm going.

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