Siberian taxi firm bringing fare-haggling to Moscow plans expansion

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A Siberian ride-hailing firm that allows customers to haggle over their fares is investing to beef up its presence in Moscow, a market dominated ...

MOSCOW: A Siberian ride-hailing firm that allows customers to haggle over their fares is investing to beef up its presence in Moscow, a market dominated by New York-listed internet giant Yandex and Uber, its founder said.

The Moscow market for online taxi services is fiercely competitive and Yandex.Taxi, Russia's largest online taxi service, is currently planning an initial public offering . Tomsky said inDriver, whose strongest customer base is in Siberia and Russia's Far East, had carried out 1 million rides a day globally in November. In contrast, Yandex.Taxi conducts more than 3 million a day, according to VTB Capital data."We can see that seven out of 10 Muscovites haven't heard about us," Tomsky said."This means we have to invest much more in Moscow. This will significantly increase our market share.

 

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