Sex shops offer Brazil Evangelicals a taste of heaven

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Brazilian entrepreneur Carolina Marques founded a sex shop catering to Evangelical Christians, aiming to get rid of the stigma that sex should only be for procreation.

Dos Anjos opened her online store, Memorias da Clo, in 2019, offering Evangelical women a safe space to ask questions and seek advice on products designed for a part of life that remains taboo for many conservative Christians in Brazil.

The idea, she says, is that clients "won't have to rush to close their laptops" if someone walks in the room while they're browsing her website. Discretion is paramount for Evangelicals, who represent around 30 percent of Brazil's 213 million people -- a percentage that has soared in recent years. Dos Anjos says she turned to the Bible looking to answer the question, "What is sin?" in relation to sexuality.She got the idea for her business after leaving her husband, who sexually abused her."It was a time in my life when I didn't know what pleasure was. But the clerk there was a man. How could I possibly have talked about the subject with him?" she says.

 

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