Patchy demand at stores spells more pain for garment suppliers

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Fashion brands and retailers re-opening around the world to patchy demand, and carrying unsold stock from spring have cut fall orders by as much ...

Fashion brands and retailers re-opening around the world to patchy demand, and carrying unsold stock from spring have cut fall orders by as much as two-thirds in moves spelling more pain for Asian suppliers.

The destructive weight of the COVID-19 pandemic is expected to contract the US$2.5 trillion global fashion industry by up to 30per cent in 2020, according to investment bank Bryan, Garnier & Co. Stores have opened in most of the United States and Europe, and while lines formed outside some, many consumers are staying at home, with almost 60per cent in the United States surveyed by Coresight Research on June 24 saying they were avoiding malls.

New orders are down by as much as 45per cent on the year, said Rubana Huq, president of the Bangladesh Garment Manufacturers and Exporters Association, and factories in the world's second-largest garment maker are operating at around half their capacity in the country.

 

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