Learning beyond the classroom

She enrolled in Business Management studies at Hong Kong Polytechnic University in 2017. As part of her undergraduate studies, the 19-year-old interned at Foryons Assets, a private bank in Xi’an, last year.

As someone who is fluent in English and has basic knowledge in Mandarin, studying in Hong Kong was the ideal choice for her to immerse in the Asian culture as she completes her undergraduate studies. Communicating with friends in Mandarin and immersing in the Chinese culture has allowed Ms Wu to hone her language skills.

One of the things she found fascinating while studying in Copenhagen is that big corporations there use market localisation strategies to meet consumer tastes. She also noticed that consumers in Scandinavia place a lot of emphasis on sustainability, be it with food or clothing. As she plans to start her own business after graduating, these observations are valuable insights for her to tap into when she comes up with the plans for her business.

While preparing for the competition, Mr Cheah learned that it was important to keep proper documentation at every stage of the project so that everyone on the team is on the same page.

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