MUNICH: Huawei launched its Mate 30 smartphone range on Thursday in a challenge to Apple's new iPhone 11, saying the Chinese firm's new devices were more compact, their cameras superior and wraparound screens brighter.
Richard Yu, CEO of Huawei's consumer business group, launches the Mate 30 smartphone range at the Convention Center in Munich, Germany September 19, 2019. REUTERS/Michael Dalder Holding the launch in Europe underlines the importance of the 500 million consumers in the region, where Huawei has lost five percentage points in market share since the US ban, even as buyers rallied to its brand at home.
Without those, say analysts, consumers won't want the phone - unless Huawei can find a way to convince them that its features are unmatched and the alternative software offering is stable and easy to use.
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