Going 'nude': UK supermarkets test plastic-free zones

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LONDON: British supermarkets are starting to go 'nude'. Bowing to pressure from environmentally conscious consumers, big brand shops have begun ...

Bowing to pressure from environmentally conscious consumers, big brand shops have begun taking steps to strip their shelves of plastic wrapping over concerns about saving the oceans from waste."Nude zones" and"Food in the Nude" campaigns are already being rolled out in places such as New Zealand and South Africa, where many fresh fruits and vegetables are grown within relatively easy reach.

The Oxford branch of the upmarket chain was selling 160 types of vegetables and fruits, plus cereals, grains, couscous, lentils, wine, beer and other items in bulk, in what was initially planned as an 11-week trial. Like Stirling, other shoppers have also been pressing the Oxford Waitrose supermarket to do more to stop plastics pollution via a wall, set up by staff, where customers have pinned hundreds of suggestions, many asking for refillable bottles for items like milk and cleaning products.

The pledge's four tenets include eliminating all single-use packaging and making the remainder recyclable or compostable by 2025.Tesco and Asda, a low-cost retailer, have promised to stop using plastic for online shopping deliveries.


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