DHL stops deliveries for Amazon Fresh in Germany

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Deutsche Post DHL will no longer deliver fresh food in Germany for Amazon as demand for the service launched in 2017 has been disappointing, a ...

BERLIN: Deutsche Post DHL will no longer deliver fresh food in Germany for Amazon as demand for the service launched in 2017 has been disappointing, a spokeswoman said on Wednesday .

"The market for online ordered fresh food has been far behind expectations to date. Due to this reason and the complexity of the whole process, we have significantly reduced our activities in this area," she said. Online sales of food have grown slower in Germany than in many developed markets, partly due to the high density of discount stores like Aldi and Lidl. Ecommerce only made up about 1.2 per cent of food sales in Germany in 2018, according to the HDE retail association.A company source said customers of Amazon Fresh would not be affected by the DHL move.

 

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