A Brazilian umbrella-sharing app, which has for several months been giving New Yorkers a way to cope with unexpected downpours, is now preparing to expand to Europe.
If they don't return the umbrella within that period, they are charged $2 for the second day under the U.S. price plan and another $2 for the third day. When the daily charges hit $16, the user can keep the umbrella. The company launched in the New York boroughs of Manhattan and Brooklyn in October with 35 kiosks, each with 100 umbrellas, under agreements with real estate firms such as WeWork, Tishman Speyer and Beacon Capital. Rentbrella plans to add 100 more stations throughout the United States this year.
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