Singapore startups tapping new buzz in Indonesia as test bed

Singapore

EVEN as Indonesia churns out its own startups, an increasing number of Singaporean startups are looking to the country as a launchpad to test their business model.

In addition to the sheer size of the market there - Indonesia has the world's fourth largest population - its customer profile, support network, and way of doing business are also big draws for Singapore businesses.

Janio, a logistics startup focused on international eCommerce shipments into and throughout Southeast Asia, is one of the Singapore firms riding the latest wave.

From its launc…