‘User-friendly’ during crisis

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More than four months into this so-called “new normal” of having to deal with health precautionary measures on a daily basis, many of us who continue on a “work from home” mode have realized

that the days seem to just slip by without our noticing it. Suddenly, one week passes by quite quickly, and a new deadline jolts you to action, for you to squeeze whatever creative juices still remain within your system.But I also realize that this long and agonizing wait for this pandemic to dissipate—however and whenever it will happen—has also created new opportunities for both judicious and exploitative ends.

There are also those who found opportunities for new forms of livelihood during the crisis. For example, several women’s groups from urban poor and indigenous women’s groups found a new livelihood through the manufacture of face masks made of cut-up scrap textiles from clothing manufacturing companies, or using traditional handwoven designs on “innovative” stylized face masks. Some have even produced “branded” face masks, using logos of imported designer brands.

 

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