The ad, which ends with the couple watching the woman’s video montage about her year of exercise, has been broadcast nearly 7,000 times since its appearance on November 4, costing about $13.8 million, according to the specialized site iSpot.tv.
It has been viewed more than 600,000 times on YouTube and also is featured at some US movie theaters in the pre-show packages.He just sits on the couch and watches a video of her exercising,” said another Twitter user.
While some on Twitter could not contain their visceral hatred of the commercial — “Every time it plays my blood boils,” one said — others noted that the campaign was a success since people are talking about it.
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