Music in PH politics: Why and how the 'Kay Leni Tayo' jingle was made for free

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FlipMusic's Nolan Bernardino and Nica del Rosario explain why they are taking a stand for Vice President Leni Robredo in 2022. PHVote WeDecide

Former presidential spokesperson Edwin Lacierda, who had served the administration of the late former president Benigno"Noynoy" Aquino III, announced on the social media platform that those who wanted some"Let Leni Lead" stickers should message him.in recognition of the Office of the Vice President's quick response during the onslaught of Super Typhoon Rolly and Typhoon Ulysses.

It was out of the spirit of volunteerism that FlipMusic decided to create the two-minute Robredo jingle for free, according to Bernardino. But Bernardino and Del Rosario said they have not received any hostile reactions even after"Kay Leni Tayo" started hitting the airwaves and making rounds on social media.

The musicians said that they did not think of the project as a risk at all, because they only did it to express their support, and not to attack anyone. "[Filipinos] spend so much time listening to music, so that's why it's a good platform to make your stand be heard and to endorse somebody you believe can make our country a better place," Del Rosario said.

 

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