Luxury brand Coach will stop destroying unwanted goods following TikTok outrage

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Luxury brand Coach announced that it will no longer destroy damaged or 'unsaleable' goods returned to its stores, after a viral TikTok video claimed the label intentionally 'slashed' unwanted items for tax purposes.

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"unsaleable" goods returned to its stores, after a viral TikTok video claimed the label intentionally"slashed" unwanted items for tax purposes.

Holding up slashed bags, shoes with cut straps and a jacket with large rips, Sacks alleged in the video that the practice was part of a"tax loophole" that sees the brand write off products"as if they were accidentally destroyed." In 2018, Burberry announced that it would stop burning unsold goods after it was found to have destroyed clothes and perfume worth over $36 million the previous year. A variety of fashion houses, watchmakers and apparel firms have faced similar accusations in recent years.

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Luxury brand? Coach is not that luxurious.

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