‘We rise by lifting others, that’s my push’ - The Nation News Nigeria

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'Located in Bariga, a suburb in Lagos, elarealldesigns has been the destination of choice for women in search of classy, quality wears with impeccable finishing. Although, Esther said she works more with Ankara fabrics, she also does English wears ...'

a well-paid, highly coveted job in the telecoms industry to pursue a career in fashion designing? Why would she, after spending five years studying Electrical Engineering and emerging one of the best 10 in her class, turn her back on the job to become a fashion designer, which many people derogatorily call tailor?

“My parents were angry and confused; they didn’t know what was wrong with me when I resigned from my telecoms job. My daddy couldn’t understand why I did it. It was quite a battle for me and my family,” Esther stated, adding that, at a point, she refused to eat and even went into depression. Several entreaties by her mother to find out what was wrong with her and, possibly, proffer solution did not yield the desired result.

She, however, said when her father eventually gave his nod for her to do fashion, he opted for her to go to a fashion school in Nigeria rather than Ghana. But Esther said she insisted on going to Ghana. Within the four months, Esther put her heart and soul into learning the job, knowing that she had very limited money to carry her through after paying the extra fee. She said the school’s admin officers admitted that they could not believe that somebody could actually grasp the course the way she did in four months. So, at the end of the four months, Esther came back to Nigeria fulfilled and ready to take on the fashion industry.

“You know because of COVID, people don’t really want to come for you to measure them. There is no physical contact so, to make it easy for them, we are trying to dabble into ready-to-wear,” she said, adding gleefully, “I am now happy because I am into what has always been on my mind to do.” “That is where fashion is going to. And that is where luxury fashion is going to be more expensive now, because now I can give you attire that can work as an evening wear, it can work for a church, and it can work for a party wear. So, you don’t have to buy new dresses. But now I have to make the cost of that one dress equal to the three dresses you are supposed to buy,” she said.

Kindle Africa is a development organisation dedicated to improving socio-economic conditions of vulnerable women and children across Africa by providing opportunities for formal and informal education towards self-employment.

 

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