Tinubu bashing and matters arising | TheCable

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Opinion by ehibraimah: AsiwajuTinubu bashing and matters arising via thecableng

In the aftermath of throwing his hat into the ring, Tinubu has become the dominant figure in the political landscape and he is equally trending on social media. But he is not the only candidate who is eyeing the exalted seat in Aso Villa.

I don’t envy him, but it is becoming evident that he will not go down without a fight. Tinubu and his minders know that the 2023 “high stake” election will be his best and last chance to become Nigeria’s next president.

In truth, there’s no difference between APC and PDP. My theory is that they are two sides of the same coin. Unfortunately, we are left with these two options as we count down to next year’s general elections because they are the dominant parties. The controversies created around Tinubu by his adversaries — without them knowing it — are actually helping to enhance his popularity index and increase his brand equity. In building successful brands, top of mind awareness is an important part of the brand equation.

How come, as alleged, he is also responsible for all the key appointments in Lagos state and beyond, or who is awarded which plum contract? Then Tinubu, whom we are often told is not from Lagos or whosoever is vested with similar skills, must be an enigma and extraordinary genius! A showbiz impresario, reality television star, and real estate entrepreneur, Trump has always craved media attention; it is the oxygen he needs to operate forcefully from his bully pulpit enabled by his sensational and provocative tweets before Twitter banned him.

Like Tinubu, Trump is also controversial and his cult followership turned out to be the biggest threat yet to American democracy arising from the insurrection he masterminded at the Capitol on January 6 last year. Clearly, the Trump story is another case study for researchers. Some of the media attacks have been toxic, shambolic, and libelous. Their aim is to stop Tinubu but can they? How do you demonise a candidate without naming alternatives and explaining why they should be the preferred candidates?

Different strokes for different people. But it is not enough to say Tinubu cannot be president when the primaries have not even taken place. How are we so sure he will get the party’s ticket?

 

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