“We do alot of marketing on social media platforms like Instagram, Facebook and periodically parley with some celebrities to do promotions for our brand and coffee shop.”Speaking on the major lessons learnt since he started running 1/2M Coffee Shop, Alshehri said expanding into into new frontiers has been an opener for him.
Responding to a question on what was the business philosophy upon which the 1/2M coffee shop was predicated upon, Alshehri said: “delivering the right taste of coffee to the world in an innovative way, and knowing that coffee has many uses, but the appropriate choice for this use gives the desired result.”
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