Canal+ which is looking at increasing its African content and also developing the industry in French-speaking Africa said even though it is not that easy to produce an interesting movie for $20,000, Mrs. Njoku knows how to do that.In the deal, Mrs. Njoku will continue as the Director General of ROK Productions SAS, and she will maintain a material shareholding in the company.
ROK will continue to create unique Nollywood content as movies and original TV series for IROKOtv, ROK’s four existing channels — three on DSTV and ROK Sky in the U.K. — as well as Canal+’s Africa and global channels.Speaking on the acquisition, Mrs. Njoku said “ROK has captured the imagination of millions of movie fans, and they have truly supported us as we’ve grown the company to celebrate and enjoy our African culture.
Speaking with iAfrikan in an interview, she said the company have worked with Canal+ for almost five years and Canal+ invested in ROK content strategy back in January 2016. “They have firsthand experience of what we have achieved, and how we work. And for us, it’s been great having a strategic partner, in the form of Canal+, a global media company who has incredible reach across the continent. So the deal came about as a progression of what we had already achieved together,” she said.
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