The convener of Africa’s largest cultural fusion, Culturati, Idris Aregbe, has said that the movement would continue to leverage on the continent’s rich culture to retain employment in the tourism sector and boost Gross Domestic Product in 2021 beyond the projected limit.
The convener gave this assurance at the 13th edition of the annual entertainment festival themed, “Unleashing African Potentials, which took place in grand style and attracted personalities including philanthropist Princess Toyin Kolade, and actresses, Toyin Abraham and Yvonne Jegede, and several others.
While pointing out that cultural tourism was one of the fastest-growing global markets, the tourism expert noted that culture and creative industries were increasingly becoming a tool to promote cultural destinations and enhance competitiveness.
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