COVID-19: AWEP Urges Women Entrepreneurs to Embrace Collaboration, Diversification for Sustainability

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African Women Entrepreneurship Program (AWEP) Nigeria has urged women entrepreneurs to embrace collaboration and diversify their businesses to ensure sustainability. Speaking at the annual general …

African Women Entrepreneurship Program Nigeria has urged women entrepreneurs to embrace collaboration and diversify their businesses to ensure sustainability.

He also noted that the major challenge of enterprises in Africa is sustainability and ensuring businesses can run on their own in the absence of the owners or founders. “Women entrepreneurs need to diversify their businesses. You cannot rely on one source of income. It is not possible. Look at what you are doing now? How can you cascade? Look at the value chain and see what other things you can incorporate into your business,” she said.

“In the past few years, we organised over 25 trainings to build capacity in different areas, as we realised that knowledge is power, and you can’t give what you don’t have. We provided access for members to have their products in top supermarkets. We had The International Trademark Association hold a pro bono clinic so members could consult and be advised on trademarks, intellectual property, patents, etc.

 

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