‘Barbie’: The Real-Life Inspiration for Ken’s Mojo Dojo Casa House

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‘Barbie’: The Real-Life Inspiration for Ken’s Mojo Dojo Casa House
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The ‘Barbie’ production team explains how they made Barbie Land so appealing—and their biggest inspiration as they buried it under a pile of TV’s.

Malibu mansion, they were coming into the world as fresh as, well, Barbie herself. They’d never owned one of the dolls or her Dream House. Their first inspiration was directorscript, and then came their shared love for vintage Americana—its simplicity and joy, as applied to a pink, toyetic wonderland. They based their paradise on the great dream houses, like the famous Kaufmann House in Palm Springs, and placed this idyllic paradise inside the dot on Barbie’s “I.

But where did the idea for all this hideousness come from? As it turns out, Greenwood and Spencer came at this project with a specific reference point in mind—the pop artist Richard Hamilton’s 1956 collage

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