Audi, Nissan and other car makers are banking on talking cartoon characters and ...
SHANGHAI - Audi, Nissan and other car makers are banking on talking cartoon characters and other virtual reality experiences to keep drivers and other occupants of future autonomous vehicles entertained, auto industry executives said.
“Once customers do not need to drive anymore...then the question is what kind of things can we offer to customers inside this car,” Boris Meiners, senior director of Audi China’s Digital Business and Customer Experience, told Reuters on the sidelines of the CES Asia technology tradeshow in Shanghai this week.
Japanese car maker Nissan showcased a set of goggles for drivers and passengers which could deliver real-time information and project a talking cartoon character which communicates with the wearer. Other global car makers, large technology companies and startups which are pouring capital into developing self-driving vehicles include Tesla Inc, Alphabet Inc’s Waymo and Uber Technologies.
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