Through the looking glass: South Korean ‘augmented reality’ mirror allows touchless cosmetics shopping

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Because I'm looking at you through the glass. Don't know how much time has passed.

A woman shops using AR make up at a cosmetic shop in a department store in Seoul, South Korea. — ReutersAn augmented reality mirror at the new Seoul flagship boutique of cosmetics powerhouse Amorepacific makes easy work of seeing if that scarlet shade of lipstick or long-lash mascara suits you – even if you’re wearing a face mask.

"Due to the coronavirus, it felt uncomfortable to test cosmetics after someone had used them," said shopper Cho Yu-lim, 24, as she peered into the full-length mirror, which has"Find Your Makeup Look" written on it."This is very convenient as I can see the actual colour on my face without even touching my face."

"It was frustrating as I couldn't try cosmetics on my face... but it was fun to find the product that suits me best through this AR device," said 20-year-old student Song Da-hye after hours of testing products on her hands at other stores.

 

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