In a dark room with neon lights, patrons are greeted by staff dressed as the ominous hooded and masked guards in the nine-part thriller, holding toy guns and ushering them toward the end of the room where the “red light, green light” playground game starts.
Customers hurry through a course and then freeze at the sound of commands in Korean, fully immersed in the game, even though the winners go home without any prizes.“Not all cafes would actually imitate and make it exactly like in the real show. I think it’s unique and exciting so everyone can feel how tense the Squid Game show is,” 16-year-old student Jennifer Susanto told Reuters after she failed to finish the game.
Every day, more than 200 customers come to Cafe Strawberry, drawn by the games from the Netflix series, which also include chipping out a shape from dalgona candy.“Before this, when there was a PPKM , our income fell sharply. However, after the PPKM rules were relaxed, our sales began to recover and increase slightly,” said Putra Priyadi, 39, the cafe’s owner. “But after we started the Squid Game event, our sales rose significantly right away.
The dystopian drama Squid Game, in which cash-strapped contestants play childhood games with deadly consequences in a bid to win 45.6 billion won , was Netflix’s biggest original series launch. — The Jakarta Post/ANN
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