Proton to introduce smart automobile's new energy vehicles in Asean

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KUALA LUMPUR: Proton Holdings Bhd has signed a memorandum of agreement (MoA) with smart Automobile Co Ltd (smart) to introduce the latter’s range of New Energy Vehicles (NEVs) into the rapidly growing ASEAN automotive market.

In a statement today, Proton said the agreement would see both parties collaborating via Proton Edar, which would be appointed as the importer, distributor, and dealer for smart in Malaysia and Thailand, and smart Automobile Sales Co Ltd, a fully-owned subsidiary of the premium electric vehicle brand, which would fulfil the role of a gateway for smart Automobile to the region.

"This is also an opportunity to tap into smart’s customer base, which will open up more opportunities for the Proton brand,” said Proton chairman Syed Faisal Albar.

 

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